Munter Adventure Outfitters

This is a brand exploration project I've been working on for a brand named Munter Adventure Outfitters. The name comes from a commonly used knot, or hitch, used for belaying while rock climbing. I've always liked outdoor adventure brands and developed Munter as an exercise in brand development. I wanted it to look modern but with a legacy feel about it. 

• Branding
• Logo design
• Merchandise and apparel creation